The Growth Hack You Forgot: Fix the Fulfillment E-com founders love shiny growth hacks. Influencers. Meta ads. Affiliate tricks. But if your ops fall apart after a spike, you’re just bottlenecking success like the queue at the Airport Free Zone. Fu...
Build a Business You Don’t Want to Escape From If your fantasy includes getting acquired just so you can take a nap by the Dead Sea, this one’s for you. Founders don’t burn out because they work hard. They burn out because the business starts to f...
You Don’t Need More AI Tools. You Need One That Works. The internet keeps telling you to try 37 AI tools this week. But unless your job is testing AI tools, that’s a trap. You don’t need more. You need the right one. The best AI is invisible. It fades int...
Data Doesn't Speak — You Have to Make It Sing Data isn’t your cofounder. It won’t leap off the screen to tell you what to do next. You have to interrogate it, dance with it, and occasionally yell at it like it just tripled your bill. Here’s the p...
Meetings Are Where Startups Go to Die If your calendar looks like Abdali traffic on a Thursday at 5 PM, we need to talk. Meetings are supposed to drive alignment, not burnout. Yet here we are, treating "syncs" like sacred rituals — worse ...
E-commerce Success Isn’t About the Theme. It’s About the Ops Everyone wants the "perfect" store theme. But no one wants to talk about the 67 abandoned carts, the stockout on your bestseller, or the customer support tickets going to spam. Great e-commerce isn’t ...
The Founder’s Guide to Thinking Clearly in a World That Screams Running a business today is like navigating Downtown Amman traffic during rush hour—horns blaring, taxis swerving, and zero chance to think straight. Notifications, advice, AI tools, and 19 podcast ep...
Stop Wasting Time. Automate That Annoying Thing Already Every hour spent on a repeatable task is an hour stolen from strategy. Or lunch. You deserve both. Zapier, Make, n8n—there are a dozen tools that connect the dots. The question is: why haven’t you? St...
Want Better Data? Start With Smarter Questions You don’t need more dashboards — you need better questions. Most teams chase numbers that are easy to get, not ones that actually help. That’s like trying to improve your diet by tracking how many tim...
How to Build a Business That Doesn’t Break Every Monday Mondays are when chaos gets real. Emails explode. Clients ghost. Systems gasp. And somehow, there are 37 tasks marked "urgent." But if every Monday feels like a rescue mission, your business model mig...